Heap Free Credits: $2,000 in credits
Auto-capture product analytics — tracks every user interaction automatically without manual event instrumentation.
Reviewed within 48 hours
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Deal Highlights
What is Heap?
Heap is a digital insights platform that automatically captures every user interaction on your website and app — every click, page view, form submission, and scroll — without requiring manual event tracking code. Retroactively analyze any user behavior, define events after the fact, and answer product questions you did not anticipate when you shipped.
For startups iterating quickly, Heap solves the classic analytics problem: you ship a feature, realize a week later you should have tracked a specific interaction, and now you have no data. With Heap, the data is already captured — define the event retroactively and analyze historical behavior immediately.
Key Features for Startups
Autocapture records every user interaction automatically. No tracking code for individual events. No analytics tickets in the engineering backlog. No "we forgot to track that" moments. Every click, form fill, page view, and scroll is captured from the moment you install the Heap snippet. Define which interactions matter whenever you want — the data is already there.
Retroactive analysis lets you define events and segments after the fact and analyze historical data. Launch a new pricing page on Monday. On Friday, wonder how many visitors clicked the enterprise plan toggle. Define that event on Friday and see the entire week of data — without waiting for future data to accumulate.
Session replay shows exactly what users experienced — every click, scroll, navigation, and hesitation replayed as a video. Unlike session replay tools that require separate setup, Heap replays are connected to your analytics data. Click a drop-off point in a funnel and watch sessions of users who dropped off.
Funnel analysis tracks conversion through multi-step processes with automatic detection of steps in between. Heap suggests funnel steps based on actual user behavior — sometimes revealing intermediate steps you did not design but users naturally take.
Retention analysis shows how many users come back after their first visit. Track day-1, day-7, and day-30 retention by cohort, feature usage, or acquisition channel.
Journey mapping visualizes actual user paths through your product — not the paths you designed, but the paths users actually take. Discover that 40% of users visit the pricing page before the features page, contradicting your assumed user flow.
Who Should Use Heap?
Startups iterating quickly that cannot predict which events they will need to analyze. Product teams that want to understand user behavior without adding tracking code for every interaction. Companies where the analytics backlog (instrument this event, track that conversion) slows product learning. Any team that has ever said "I wish we had been tracking that."
Heap vs Mixpanel
Mixpanel requires pre-defined events — you instrument tracking before you can analyze. Heap autocaptures everything — you define events after the fact. Mixpanel has more powerful query building and cohort analysis. Heap has better retroactive analysis and autocapture. Mixpanel for teams that plan analytics carefully. Heap for teams that iterate fast and analyze retroactively.
Heap vs Amplitude
Amplitude is a powerful product analytics platform with behavioral cohorts, predictions, and CDP features. Heap differentiates with autocapture and retroactive analysis. Amplitude for sophisticated product analytics teams. Heap for teams wanting analytics without engineering instrumentation.
Heap vs FullStory
FullStory focuses on digital experience intelligence with session replay and frustration signals. Heap focuses on product analytics with autocapture. FullStory for understanding UX problems. Heap for understanding product usage patterns.
How to Claim This Deal
- Sign up through SaaSOffers for a free plan
- Install the Heap snippet on your website (one script tag)
- Heap starts capturing every interaction immediately
- Define events and funnels whenever you need them — with full historical data
Pricing Overview
Free plan with autocapture and up to 10,000 sessions per month. Growth plans at custom pricing add more sessions, advanced features, and team collaboration. Enterprise with data governance, SSO, and dedicated support.
Who Is This Deal For?
Early-Stage Startups
Seed and pre-seed companies looking to move fast without overspending on tools.
Growing SaaS Teams
Series A+ companies scaling their stack and optimizing software costs.
Solo Founders
Indie hackers and bootstrapped founders who need enterprise tools at startup prices.
Get $2,000 in credits off Heap
Apply now — reviewed within 48 hours.
!Eligibility Requirements
Early-stage product team
Frequently Asked Questions
Everything you need to know about this startup deal.
Heap auto-captures every user interaction without code. Mixpanel requires engineers to instrument each event manually. Heap's advantage: retroactive analysis (analyze events you didn't plan for). Mixpanel's advantage: more precise event definitions and better real-time processing.
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