
Hotjar Free Credits: $500 in credits
Understand how users experience your product with heatmaps, session recordings, and feedback surveys.
Premium: $79/year for unlimited deals
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Deal Highlights
What is Hotjar?
Hotjar is a behavior analytics tool that shows you how users actually interact with your website, through heatmaps that visualize click patterns, session recordings that replay real user visits, and surveys that collect direct feedback. Together, these tools answer the question every startup asks: "why are visitors not converting?"
For startups optimizing their website for signups, purchases, or engagement, Hotjar provides the qualitative data that analytics tools like Google Analytics cannot. GA tells you 60% of visitors leave the pricing page. Hotjar shows you WHY, they cannot find the comparison table, or the CTA is below the fold, or the pricing toggle confuses them.
Key Features for Startups
Heatmaps show where visitors click, how far they scroll, and what they look at on any page. Click heatmaps reveal whether users click your CTA or get distracted by a non-clickable element. Scroll heatmaps show that 70% of visitors never see your pricing section because it is too far down the page. Move heatmaps show cursor patterns that indicate confusion or interest.
Session recordings replay individual user visits as video. Every click, scroll, page navigation, and hesitation. Watch a user struggle with your checkout form and see exactly where they abandon. Identify UX issues that no amount of A/B testing data would reveal.
Feedback widgets let visitors report issues, rate their experience, or suggest improvements from any page. A thumbs up/down widget on your pricing page collects sentiment. A comment widget on your documentation captures specific questions.
Surveys collect structured feedback from visitors. NPS surveys, exit surveys, and custom questionnaires. Trigger surveys based on behavior: show an NPS survey to users who completed onboarding, or an exit survey to users about to close the tab.
Funnels and form analysis track conversion through multi-step processes. See where users drop off in your signup flow. Identify form fields that cause the most friction, which fields take too long to fill, which ones get errors, and which ones users skip.
Who Should Use Hotjar?
Any startup with a website that needs to convert visitors, landing pages, pricing pages, signup flows, and checkout processes. Product teams trying to understand why users abandon key flows. Marketers optimizing landing pages for campaigns. UX designers validating design decisions with real user behavior data.
Hotjar vs FullStory
FullStory is more powerful with frustration detection and product analytics integration. Hotjar is simpler, more affordable, and includes feedback surveys. FullStory for deep digital experience analysis. Hotjar for quick, accessible behavior insights.
Hotjar vs Microsoft Clarity
Microsoft Clarity is free with heatmaps and session recordings. Hotjar adds surveys, feedback widgets, and form analysis that Clarity lacks. Clarity for free basic behavior analytics. Hotjar for complete behavior + feedback tools.
Hotjar vs Crazy Egg
Crazy Egg focuses on heatmaps and A/B testing. Hotjar adds session recordings and user feedback. Crazy Egg for heatmap-focused optimization. Hotjar for thorough behavior analytics.
How to Claim This Deal
- Sign up through SaaSOffers for a free plan
- Install the Hotjar snippet on your website (one script tag)
- Heatmaps and recordings start capturing immediately
- Add feedback widgets and surveys for qualitative data
Pricing Overview
Basic plan is free with 35 daily sessions. Plus at $32/month adds 100 daily sessions and filters. Business at $80/month adds 500 daily sessions, funnels, and integrations. Scale at $171/month for custom session limits and API access.
Hotjar Alternatives
Looking for Hotjar alternatives? While Hotjar is a strong choice for analytics, it is not always the right fit for every team. Compare Hotjar against the top alternatives in our category. Each with verified startup deals and credits. See all Hotjar alternatives →
Many startups end up using a combination of tools, and there are no restrictions on claiming multiple deals through SaaSOffers. Whether you need a cheaper option, different features, or a better startup deal, there is an alternative worth considering.
Who Is This Deal For?
Early-Stage Startups
Seed and pre-seed companies looking to move fast without overspending on tools.
Growing SaaS Teams
Series A+ companies scaling their stack and optimizing software costs.
Solo Founders
Indie hackers and bootstrapped founders who need enterprise tools at startup prices.
Get $500 in credits off Hotjar
Premium deal. Upgrade once, unlock everything.
!Eligibility Requirements
Early-stage startup building a web product
Frequently Asked Questions
Everything you need to know about this startup deal.
Hotjar has a free Basic plan with 35 daily recording sessions and unlimited heatmaps. The Plus plan ($39/month) adds 100 daily sessions and more features. The $500 credit covers 5–12 months of Plus or Business plans depending on tier.
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Deal Summary
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