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Email marketing automation platform built for e-commerce and direct-to-consumer brands.

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Deal Highlights

Free Trial
Deal Value
Premium Plan
Access Type
CRM & Marketing
Category

What is Drip?

Drip is an email marketing automation platform built exclusively for e-commerce brands. Unlike general email tools that serve every business type, Drip is designed from the ground up for online stores, pulling in purchase data, browsing behavior, and cart activity to drive revenue through highly personalized email and SMS campaigns.

For e-commerce startups, email is the highest-ROI marketing channel — $36 for every $1 spent. Drip maximizes this return by automating the entire customer lifecycle: from first visit to first purchase to repeat buyer to loyal advocate.

Key Features for Startups

Deep e-commerce integration pulls real-time data from Shopify, WooCommerce, BigCommerce, and custom stores. Every customer interaction, page views, product clicks, cart additions, purchases, and returns, feeds into Drip for behavioral segmentation and automated campaigns.

Pre-built automation workflows activate with one click. Welcome series for new subscribers. Abandoned cart recovery (recovers 5-15% of lost sales). Post-purchase follow-up to encourage reviews and repeat purchases. Browse abandonment emails for visitors who looked but did not add to cart. Win-back campaigns for lapsed customers. Each workflow is optimized based on data from thousands of e-commerce stores.

Revenue attribution ties every email and automation directly to sales. See exactly how much revenue each campaign, automation, and individual email generated. Know your true email marketing ROI. Not vanity metrics like open rates.

Dynamic product recommendations insert personalized product suggestions into emails based on purchase history, browsing behavior, and collaborative filtering. Each subscriber sees products relevant to their interests. Not a generic product grid.

Segmentation by purchase behavior lets you target customers based on what they bought, how much they spent, when they last purchased, how many orders they have placed, and which product categories they prefer. Send different campaigns to first-time buyers, repeat customers, VIP spenders, and at-risk churners.

SMS marketing alongside email creates an omnichannel experience. Abandoned cart SMS has 3x higher click rates than email. Combine both in the same automation for maximum recovery.

Who Should Use Drip?

E-commerce startups selling physical or digital products online. Shopify and WooCommerce store owners who want email automation beyond basic newsletters. Direct-to-consumer brands that need purchase-based segmentation. Any online store where email drives a meaningful percentage of revenue.

Drip vs Klaviyo

Klaviyo is the larger competitor with more advanced segmentation and predictive analytics. Drip has a simpler interface, faster setup, and more accessible pricing. Klaviyo for data-driven e-commerce teams with dedicated email marketers. Drip for store owners who want effective automation without complexity.

Drip vs Mailchimp

Mailchimp is a general email tool that serves every business type. Drip is purpose-built for e-commerce with deeper store integration, purchase-based automation, and revenue attribution. Mailchimp for newsletters and general marketing. Drip for e-commerce email automation.

Drip vs ActiveCampaign

ActiveCampaign is broader. CRM, sales automation, and email marketing for any business. Drip is focused on e-commerce with better store integration and product-specific features. ActiveCampaign for B2B and general businesses. Drip for e-commerce stores.

How to Claim This Deal

  1. Sign up through SaaSOffers for a free trial
  2. Connect your Shopify, WooCommerce, or BigCommerce store
  3. Activate pre-built automation workflows
  4. Watch revenue attribution in the dashboard

Pricing Overview

14-day free trial on all plans. Plans start at $39/month for 2,500 contacts with unlimited emails, all automations, and full e-commerce integration. Pricing scales with contact count. No feature gating between tiers.

Drip Alternatives

Looking for Drip alternatives? While Drip is a strong choice for crm & marketing, it is not always the right fit for every team. Compare Drip against the top alternatives in our category. Each with verified startup deals and credits. See all Drip alternatives →

Many startups end up using a combination of tools, and there are no restrictions on claiming multiple deals through SaaSOffers. Whether you need a cheaper option, different features, or a better startup deal, there is an alternative worth considering.

Who Is This Deal For?

Early-Stage Startups

Seed and pre-seed companies looking to move fast without overspending on tools.

Growing SaaS Teams

Series A+ companies scaling their stack and optimizing software costs.

Solo Founders

Indie hackers and bootstrapped founders who need enterprise tools at startup prices.

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Frequently Asked Questions

Everything you need to know about this startup deal.

Drip offers a 14-day free trial. Plans start at $39/month for 2,500 contacts.