Does Fathom use cookies?

No. Zero cookies, zero personal data collection, zero tracking across websites.

Is Fathom GDPR compliant?

Yes. By design — no personal data collected, no consent required, EU data processing.

Can Fathom replace Google Analytics?

For essential metrics (visitors, pageviews, referrers, top pages), yes. For advanced behavioral analysis, no.

Does Fathom track custom events?

Yes. Track button clicks, form submissions, and custom events with a simple API.

Can I share my Fathom dashboard?

Yes. Public dashboard URLs for sharing with team, investors, or publicly.

Does Fathom send email reports?

Yes. Weekly and monthly email reports delivered automatically.

How does Fathom count unique visitors?

Hash of IP + User-Agent, rotated daily. Counts unique visitors without storing personal data.

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Fathom Analytics — Simple Privacy-First Analytics

Fathom Analytics provides website analytics that respect visitor privacy — no cookies, no personal data, no consent banners. A single dashboard shows everything you need: visitors, pageviews, referrers, and top pages. Nothing more, nothing less.

The Anti-Google Analytics

Google Analytics 4 has 47 reports, requires a certification course, and tracks users across the web. Fathom has one dashboard, requires zero training, and collects zero personal data. For founders who want to know their traffic without the complexity and privacy concerns, Fathom is the answer.

Legally Simple

No cookies means no cookie banners. No personal data means no GDPR consent forms. No tracking means no privacy policy headaches. Fathom is compliant with GDPR, CCPA, PECR, and ePrivacy by design — not by configuration.

EU-Owned Infrastructure

Fathom processes data through EU-owned infrastructure. Data never touches US servers. This matters for startups serving European customers where data residency is a concern.

Fathom vs Plausible

Both are privacy-focused alternatives to Google Analytics. Fathom has better uptime monitoring and email reports. Plausible is open-source and slightly cheaper. Fathom has a more polished dashboard. Both are excellent choices.