Loops Free Credits: $500 in credits

Deal Highlights

What is Loops?

Loops is an email platform built specifically for SaaS companies — designed for transactional emails, product updates, onboarding sequences, and lifecycle messaging. Unlike Mailchimp or ConvertKit which serve general audiences, Loops understands the SaaS email patterns: welcome sequences triggered by signup, feature announcements sent to active users, churn prevention emails based on usage drops.

For SaaS startups, Loops provides the email infrastructure purpose-built for your use case — user onboarding sequences, product changelog emails, usage-based triggers, and transactional notifications — with a clean interface that feels like it was designed by someone who actually runs a SaaS product.

Key Features for Startups

SaaS-native design means every feature is optimized for software company email patterns. Contact properties include SaaS-specific fields — plan type, signup date, last active date, feature usage counts. Segmentation uses these properties natively. Templates are designed for product updates, not promotional sales.

Transactional emails handle password resets, order confirmations, and system notifications alongside marketing emails — one platform for both, with separate sending streams to protect deliverability.

Loops and automations (email sequences triggered by events) handle the full user lifecycle. User signs up — welcome sequence. User completes onboarding — feature discovery sequence. User inactive for 7 days — re-engagement sequence. User downgrades — churn prevention sequence.

API-first design lets you trigger emails from your application code. Send a transactional email with one API call. Add a contact with properties. Trigger a loop. Everything works programmatically.

Clean editor produces beautiful emails without fighting with drag-and-drop builders. The editor is closer to Notion than Mailchimp — write your email, add blocks, and it looks professional by default.

Who Should Use Loops?

SaaS startups that need lifecycle email alongside transactional email. Founders who find Mailchimp too broad and SendGrid too developer-focused. Product teams wanting to trigger emails based on user behavior. Any SaaS company where email drives activation and retention.

Loops vs Mailchimp

Mailchimp serves every business type. Loops is SaaS-specific with better lifecycle automation and API-first design. Mailchimp for general email marketing. Loops for SaaS lifecycle and transactional email.

Loops vs Customer.io

Customer.io is a powerful behavioral messaging platform. Loops is simpler with a cleaner interface and lower pricing. Customer.io for sophisticated behavioral automation. Loops for clean, effective SaaS email.

How to Claim This Deal

1. Sign up through SaaSOffers for a free plan
2. Import contacts or integrate via API
3. Design emails with the clean editor
4. Create loops for user lifecycle automation

Pricing Overview

Free plan with 1,000 contacts. Starter at $29/month for 5,000 contacts. All plans include transactional email and automation.

Who Is This Deal For?

Frequently Asked Questions

Everything you need to know about this startup deal.